Friday Field Notes: Stop Blaming the Wrong People
Most companies mix up booking metrics.
Revenue dips, and the call center gets blamed.
Meanwhile the real issue? Garbage leads. Confusing ads. Broken expectations.
That’s like yelling at your catcher because the pitcher can’t hit the strike zone.
If the leads are weak, fix the funnel.
If the calls are strong, fix the reps.
Clear truth beats emotional leadership every time.
DO THIS TODAY:
Separate Lead Booking Rate from Gross Booking Rate. Never blame blind.
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