Customer Service Week 2024 Recap!


Summary:

Customer service week is about celebrating the people performing customer service.
  • - Frontline employees in contact centers, dispatch, and field are the true heroes.
  • - A customer-centric culture is crucial for a company's success.
Importance of handling customer service moments
  • - Customer service interactions define company's character
  • - Every role, from agents to technicians, plays a crucial part in enhancing customer experience
Friction in customer service decreases loyalty

  • - Robotic and monotonous service decreases customer loyalty and satisfaction.
  • - Net Promoter Score is important to measure customer perception and loyalty.
Frictionless customer experience is crucial for trust and loyalty.
  • - Customers should not have to call back for updates on their appointment.
  • - Meeting the customer where they are and how they want to communicate is essential.
Customer disloyalty equals bad for business

  • - Complex processes for customers lead to disloyalty and bad experiences.
  • - Identifying and correcting drivers of disloyalty are crucial for customer retention and satisfaction.
Emotions and endings shape customer experiences
  • - Customers remember experiences based on emotions and endings, not logic.
  • - Ensuring positive peak experiences and good endings can create loyal customers.
Prioritize customer service as a competitive advantage
  • - Improving customer service can help you win more customers than lose
  • - Customer service is a tool that you can control and improve in your industry
Delivering customer amazement is key for great service
  • - Customer amazement is a foundational concept for Shep in customer service.
  • - Three ways to be amazing for customers, including internal customers, are crucial for success.
Consistency is key in meeting customer expectations.
  • - Consistently meeting customer expectations leads to customer satisfaction and loyalty.
  • - Being above average all the time is achievable through consistent performance.
Consistency is key in customer service.
  • - Consistency ensures a positive customer experience with a brand or company.
  • - Inconsistency can lead to confusion and dissatisfaction among customers.
Impact of AI on customer service perception
  • - Customer service perception has been declining year over year since before Covid
  • - AI and bots make processes more efficient, but customers value emotional connection
Customers prefer talking on the phone for both urgent and non-urgent issues

  • - 62% of Millennials and 75% of Gen Z customers prefer talking to a human call center agent for urgent and non-urgent issues.
  • - For non-urgent issues, the preference for phone support is surprising as some customers may prefer live chat or online appointments.
Preference for human interaction over AI in customer service
  • - 77% prefer human interaction with AI in the background
  • - 39% find chatbots worse than interacting with a human
Customer service complements customer experience
  • - Customer service is a crucial part of the overall customer journey
  • - It starts with how customers first hear about the company and sets the tone for the relationship
Customer satisfaction is short-term and not a good indicator of future usage.
  • - Satisfaction during initial contact may not reflect future usage.
  • - Net Promoter Score is a better indicator of customer retention and likelihood to recommend.
Understanding customer loyalty and satisfaction metrics
  • - Importance of customer loyalty score in business success
Focus on customer satisfaction metrics
  • - Customer satisfaction is about making it easy for customers
  • - Key metrics include NPS, CES, and CET
Key indicators to measure customer service performance
  • - Surveys and customer feedback are crucial for performance evaluation
  • - Other metrics like turn rate, retention rate, and customer lifetime value are also important


 

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