Back in early 2023, someone reached out to me praising me for the name of my podcast, Caffeinated CX. Cool, it wasn't out of the ordinary for this to happen, it was (and is) a cool name for a Customer Experience Podcast. Maybe he wanted to be on it, maybe he wanted to sell me something, who knows. The podcast had been around about a year and a half-ish publicly (and about an additional 6 months privately, shared only with coworkers and employees at my place of employment, where it came out of a video series I was doing called Coffee With Dave which was mostly about mindset and office life).
A couple days after that message, he sent me another one saying that he owned the URL caffeinatedcx.com, which was a little weird but whatever. Here's a screenshot of that message from LinkedIn:
I censored as much as I could with a 15 second limit.
So, even though a Podcast is technically trademarked at first publication, dude stole my name for some AI software. Whatever. It is what it is. At the time, I just thought it was silly. As in "what a silly goose."
Then he launched a podcast called Caffeinated CX, which was like... "okay buddy, that's going a little too far."
Friends and LinkedIn buddies were messaging me left and right about it, so I went to check it out.
Yup.
And when I commented "Nice Podcast name" on one of the dude's posts... insta-blocked.
So whatever. I put it to the back of my mind and didn't worry about it, because I was doing my thing, and I could ignore... whatever they were doing.
Then, a couple of months ago, my buddy Rob reached out to me asking how a certain guest was on my podcast, which for those of you who listen to my pod know it's rare if there's a guest at all which is usually just me not scheduling guests... (what?)
This guest had been on the other Caffeinated CX podcast. So that was... neat.
So, now, since my mantra of 2024 is "it is what it is" AND then fact that I don't use Caffeinated CX to sell shit or run ads or pitch products and it's simply a way of giving back to the industries that made me, I'm changing the name of the podcast to CX RIOT RADIO which allows me to to do a few things:
1. I am a creature of chaos, this allows me to rebrand and rebuild. I love that. It'll bring me more pleasure in life.
2. It'll allow me to do more with the name than just a podcast. I can also use it for my music projects, which is good.
3. Do I need a third one? If so, it's this: I can stop worrying about some asshole who blatantly stole my IP, blocked me, and continued to use it.
Should I pursue legal action? Eh, I never intended to make profit off of the IP or the Podcast or anything like that, so what would be the point? But fuck, man, if that was my intention, if Caffeinated CX was designed to feed and house my family you bet your bottom dollar I'd come out fucking swinging.
At the end of the day, mockery and ridicule sometimes work better than lawsuits and threats.
What this dude did was morally and ethically wrong.
But it did give me the opportunity to rebrand.
But no matter what the name the show takes, it will always be done in a Hyper-Caffeinated State.
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